Sophie Cunningham’s career has taken an interesting turn in 2026. After several seasons establishing herself in the WNBA, she joined the Indiana Fever, bringing with her not just her experience on the court but a growing business presence away from it. From her WNBA salary to brand partnerships, podcasting, and television appearances, Cunningham has built several income streams alongside basketball. So, how much has that translated into her overall wealth? Here’s a look at Sophie Cunningham’s net worth, salary, contract, endorsements, and off-court earnings.
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What is Sophie Cunningham’s Net Worth in 2026?
According to Celebrity Net Worth, Sophie Cunningham has an estimated net worth of $3 million in 2026. The foundation of her wealth comes from her WNBA salaries, while her growing list of brand sponsorships, television roles, and media projects has added significant extra income.
Cunningham is thoughtful with her finances. She saves a large share of her paychecks and works with professional representation to manage her money. With her WNBA salary taking a massive jump and several outside business deals paying her well, her overall net worth continues to climb.
How much is Sophie Cunningham’s 2026 Fever Salary?
Sophie Cunningham signed a one-year, $665,000 contract with the Indiana Fever for the 2026 season. That entire amount is fully protected and counts directly against Indiana’s team salary cap.
This new deal marks a massive increase from her previous earnings. Just one season earlier, in 2025, Cunningham played under a one-year contract that paid her $100,000. Her new $665,000 salary represents more than a sixfold raise, showing how much player compensation has grown across the league and reflecting her valuable role as a reliable veteran in Indiana.

Imago
July 28, 2026, Seattle, Washington, USA: Indiana Fever guard SOPHIE CUNNINGHAM 8 warms-up prior to the WNBA, Basketball Damen, USA match between the Seattle Storm and Indiana Fever at Climate Pledge Arena in Seattle. Seattle USA – ZUMAd218 20260728_zsp_d218_008 Copyright: xRichardxDizonx
What is Sophie Cunningham’s WNBA contract history and career earnings?
Sophie Cunningham entered the WNBA when the Phoenix Mercury selected her with the 13th overall pick in the second round of the 2019 WNBA Draft. Through the 2026 season, her total documented on-court WNBA salary earnings stand at $1,337,780.
Her earnings started low on the standard rookie wage scale and rose steadily through small contract extensions before taking a giant leap in 2026.
| Year | Team | Contract | Salary / Earnings |
| 2019 | Phoenix Mercury | 4-year rookie contract | $42,570 |
| 2020 | Phoenix Mercury | Rookie scale contract | $57,000 |
| 2021 | Phoenix Mercury | Rookie scale contract | $58,710 |
| 2022 | Phoenix Mercury | 1-year free agent deal | $75,000 |
| 2023 | Phoenix Mercury | 2-year contract extension | $150,000 |
| 2024 | Phoenix Mercury | 2-year contract extension | $154,500 |
| 2025 | Indiana Fever | 1-year trade extension | $100,000 |
| 2026 | Indiana Fever | 1-year protected contract | $665,000 |
How much did Sophie Cunningham make before joining the Indiana Fever?
Before being traded to the Indiana Fever, Sophie Cunningham spent the first six years of her professional career with the Phoenix Mercury. During her time in the desert, she earned roughly $537,780 in base salary.
Cunningham started on a four-year rookie agreement signed in 2019 that paid her just under $190,000 across her first three seasons. Phoenix signed her to a one-year, $75,000 extension for the 2022 season, during which her strong perimeter play earned her a larger role. That success led to a two-year extension worth $304,500 for the 2023 and 2024 seasons, which paid her $150,000 and $154,500, respectively. While those contracts gave her steady pay, the move away from Phoenix set the stage for her biggest paydays.
What are Sophie Cunningham’s endorsements and other sources of income?
Sophie Cunningham’s income extends well beyond her WNBA salary, with several recognizable brands adding to her off-court earnings. Her endorsement portfolio includes partnerships across sportswear, food, health, beverages, and personal care, giving her a diverse set of commercial opportunities.
One of her major partnerships is with Adidas, which signed Cunningham to a multi-year shoe and apparel deal in late 2022. She has also partnered with Ring, Arby’s, Quest Nutrition, Sun Cruiser, and European Wax Center, adding several well-known names to her endorsement portfolio.
Her basketball career has also brought additional financial rewards. Cunningham earned a $30,000 bonus after helping the Indiana Fever win the 2025 Commissioner’s Cup. Beyond the WNBA, she agreed to join Project B, the new international women’s basketball league that reportedly offers players substantial annual base salaries along with equity stakes.
With WNBA earnings, endorsement deals, performance bonuses, and opportunities outside traditional basketball, Cunningham has developed multiple income streams as her profile continues to grow.
Does Sophie Cunningham Make Money From Her Podcast and Media Work?
Yes, Sophie Cunningham earns steady income through her work in podcasting, television broadcasting, and modeling. To understand her off-court earnings, it helps to separate these distinct ventures:
In podcasting, Cunningham launched the weekly show “Show Me Something” in 2025, which she co-hosts with television personality West Wilson. The show is produced by Colin Cowherd’s digital sports company The Volume, with mobile sportsbook Hard Rock BET serving as the presenting sponsor.
In sports media, Cunningham has built a strong broadcasting resume. In 2026, she joined USA Network as an on-air WNBA studio analyst and contributor. Before that, she worked as a recurring television analyst for the Phoenix Suns on Suns Live! pregame and postgame broadcasts, and made appearances on ESPN and SEC Network.
In modeling and fashion, Cunningham expanded her public image by appearing as a model in the 2026 Sports Illustrated Swimsuit issue.
While public sources do not give exact dollar figures for each specific media deal, the combined revenue from her podcast production agreement, studio work, modeling contracts, and separate brand deals brings her substantial extra income every year.
What Are Sophie Cunningham’s Major Career Achievements?
Sophie Cunningham made a name for herself in college as the all-time leading scorer in University of Missouri women’s basketball history, putting up 2,187 points and earning SEC Freshman of the Year alongside three First-Team All-SEC honors. In the WNBA, she helped the Phoenix Mercury reach the 2021 WNBA Finals, set a career-high 36 points in a single game, and helped the Indiana Fever capture the 2025 Commissioner’s Cup championship.
Her toughness, scoring punch, and vocal presence have turned her into a household name among basketball fans. That high level of on-court respect helped her build a huge social media following and secure lucrative contracts in both pro basketball and national sports media.
Sophie Cunningham has proven that dedication on the court can translate into great business opportunities off the court. With a $665,000 salary from the Indiana Fever, a solid portfolio of national sponsors, and growing work in television and podcasting, she has created strong financial security for her future.

