They say hydration is the secret to staying sharp. But in recent years, it has also become a Gen Z fashion statement, thanks to Stanley. From viral TikTok tumblers to limited-edition drops, Stanley cups have evolved from campfire gear to everyday collectibles. And now, the company is upping its game with a new partner who knows a thing or two about setting trends, Caitlin Clark.

With her 2025 season wrapped, Caitlin Clark has shifted focus off the court, teaming up with the $750 million brand Stanley to release a limited-edition cup. Fans went into a frenzy when she debuted it during the Fever-Sky matchup. Arriving at Gainbridge Fieldhouse in her signature Prada, Clark drew attention not just for her outfit but for the Stanley 1913 x Caitlin Clark cup. The Fever guard’s multi-year partnership with the water bottle brand is now on display, with the cup available for $40–$65.

Clark had a big role in helping design her lineup of Stanley Cups. The colors featured, a light blue and purple colorway named Blacktop, are Clark’s favorite colors. Her signature, jersey number, and a basketball in a glossy pattern are also present on the tumbler. According to Clark, “This collection has something for everyone. From the athletes putting in the work on the court to the fans shaping the culture.” Furthermore, with this partnership, Clark joined the long list of Stanley endorsements, which include Lionel Messi, the Utah Jazz, the PGA TOUR, and Arsenal FC.

Do note that the first-ever Stanley x Caitlin Clark Collection is available for a limited time, only while supplies last, a Stanley spokesperson confirmed: “The partnership with Caitlin will be a multi-year partnership, however, this debut collection won’t be restocked as its limited-edition.” Makes a lot of sense, as Matt Navarro, Global President of PMI WW Brands, LLC (WW Brands), said, “It is an incredible honor to partner with a global sports icon like Caitlin Clark. She is redefining women’s sports and reshaping culture through her drive, passion, and grit.” 

However, that was not the only product on showcase during the Fever-Sky matchup.

The number one pick in the 2024 WNBA Draft already has her own signature logo with Nike, and fans got their first look at two upcoming products during the game. Sitting on the bench, Clark sported her logo bracelet and necklace, items not yet available on the Nike website. Currently, the only merchandise on sale with her logo is Nike Basketball T-shirts.

Her full logo collection will drop on October 1, featuring T-shirts, hoodies, shorts, and pants for all ages, plus premium apparel for adults. Talking about the milestone, Clark said, “Nike’s signature roster features all-time greats, and I am incredibly proud to join some of the best athletes in the world.” She now joins fellow WNBA stars A’ja Wilson and Sabrina Ionescu, who already boast signature logos under Nike.

For Clark, this goes beyond merchandise. “To me, this is more than just a logo; it’s a dream come true. People always talk about leaving your mark on the game. And this is another way I can do that.” It is, however, one of the only ways left for her to leave a mark this season. Declared out for the remainder of the 2025 season due to injuries, the earliest she can return is 2026. Fever head coach Stephanie White recently explained why Clark’s sophomore year was shut down after only 13 games.

Stephanie White on why Caitlin Clark called it an end for her 2025 season

As fans know, Clark suffered a groin injury on July 15 against Connecticut and never suited up again. While she pushed hard to return, White revealed that the team had to prioritize long-term health. “Just having a conversation with her, and collaborating, and we knew that West Coast road trip was going to be a big one to see where we could get and how far we could get,” White said.

Before this announcement, Clark was doing everything in her power to return. The Fever guard was doing no-contact training and sprints across the court to replicate the intensity of a WNBA game. But it still wasn’t enough. “She’s been working her butt off to be able to get back, and we’ve kind of run out of time to be able to do it in a safe way. I think we’ve all been very open and upfront about her long-term health and wellness. That’s the most important thing. To be in a position that you need to be in to play, we just ran out of time to get her there,” White continued.

Clark’s averages of 16.5 points, 5 rebounds, and 8.8 assists per game prove her sophomore season was still impactful despite being cut short. While her competitive fire must wait until 2026, her business moves have taken center stage. With her new multi-year Stanley 1913 partnership and the record-shattering 8-year Nike deal, Caitlin Clark now stands as the highest-earning WNBA player in history through endorsements.