Aaron Judge is a poster boy for sponsorship deals with his straightforward attitude, drive to win, and leadership role. Furthermore, as one of MLB’s biggest stars, he’s known for staying completely controversy-free. Most recently, the New York Yankees star kicked off another massive sponsorship, signing with one of the world’s biggest energy drinks, Prime, founded by KSI and Logan Paul. 

The Yankees’ captain is partnered with the Jordan brand and recently achieved a dream while being the face of a Ralph Lauren perfume. Now, he is expanding his brand with this mega-deal. 

Aaron Judge signs with Prime 

In a massive update, Aaron Judge has signed with Prime, the energy drink brand created by Logan Paul and KSI. This is massive news, with the Yankees’ captain posing alongside the 2 social media stars. Prime released a post on Twitter announcing their newest athlete addition. 

The post said, “All Rise for the newest member of the Prime Team”. Judge is seen holding a bottle of the famed drink, with KSI and Logan Paul on either side of him. But the founders of Prime are both donning Yankees pinstripes with the company name on it. 

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This is a massive move, with one of MLB’s biggest stars joining a growing team at Prime. Judge looks to fit in with the brand perfectly, donning a Prime Chain and Team Prime t-shirt while donning his Rolex Sky-Dweller watch, which set the $360 million star at approximately $20,000. He joins an elite pool of talented athletes and celebrities partnering with Prime. 

Judge is the latest athlete to join a star-studded team

Prime has signed a number of stars across sports in recent months, with top athletes and social media influencers promoting the drink. This includes Patrick Mahomes, Kyle Larson, soccer star Rafael Leao, Alex Volaknovski, and more. Additionally, teams such as Barcelona FC and Borussia Dortmund have also signed deals with Prime. Aaron Judge is joining some elite company but will bring added exposure to the baseball market. 

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It will be interesting to see if Prime becomes Judge’s favorite beverage of choice. What do you think of Aaron Judge signing with Prime? Kindly share your thoughts in the comments below.