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If not anything else, Jake Paul is a great entrepreneur and marketer. One of his latest business ventures is Betr, a sports betting app and media company. How is it different from others? Rather than betting on an entire game, this app allows the user to place micro bets, as in bets on the next shot or the next pass. But the app itself can’t help someone make money when they make the wrong decision. And that’s exactly what happened to Jake Paul when he offered $500,000 to Israel Adesanya.

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In a previous Instagram video from Jake’s betting company, Betr, he sent a lucrative deal to ‘Izzy.’ Jake wanted ‘The Last Stylebender’ to hit Sean Strickland with a spinning back fist. But Israel Adesanya ended up losing the fight, leaving Jake’s lineup in ruins.

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Jake Paul reacts to his crushed Betr lineup

Jake’s sports betting app, Betr, posted a video update to the previous $500,000 offer video. In this new video, Jake mutters “What the f**k” while nodding his head in disappointment. The reason behind it is Adesanya’s loss against Strickland. However, Adesanya wasn’t the only one Jake placed a bet on. Jake also bet on the Cleveland Browns winning, which they did.

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So, he must have recouped all the losses back through his wins from the Cleveland Browns. Also, Jake is a marketing genius; he probably made all the money back from the videos themselves. Not to mention the revenue Betr would generate through lost bets from other users of the app. But what is this chatter about Jake switching his favorite football teams?

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Long-term Browns fan Jake may switch to Bengals

According to reports, Jake has been a lifelong Browns fan – for 26 years, to be exact. But what made him think about switching to Bengals fandom? According to Jake, it’s because of underperformance from the Browns. But is it a trick to promote something else?

Also Read: Hours After Warning $4,600,000,000 Worth NFL Team, Jake Paul Can Take a Sigh of Relief From “26 Years of Terror”

The social media star turned-boxer is no stranger to creating elaborate marketing stunts. And this might very well be one of them. A report from Marca seems to suggest the same. In the report, the author points out that Jake signed a contract with the Cleveland Browns to partner with their social media team. However, the chances of the switch being genuine are always there. It depends on how someone looks at it.

Even though Adesanya lost the fight while ruining Jake’s lineup, Jake’s sports betting app, on the other hand, won. What are your thoughts on the app? Are you betting on anything?

Watch This Story: Everything to Know About Jake Paul’s Deal with NFL Team Cleveland Browns

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Written by

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Sudeep Sinha

4,781 Articles

Sudeep Sinha is a Golf Writer at EssentiallySports, covering the PGA Tour, LIV Golf, and the storylines around the sport's biggest events and names. He previously spent over two years writing in the Boxing department, where his fight-night coverage was featured on Sports Illustrated, Daily Mail, and Yahoo Sports, including his reporting on Ryan Garcia's career arc. On the golf beat, Sudeep covers tour news, player form, and the season-long storylines that shape the men's and women's game, from majors to the ongoing shifts in how professional golf is structured. That same appetite for detail that made his boxing coverage stand out now shows up in how he breaks down a swing change or a schedule shakeup for hardcore and casual fans alike. Outside work, he splits his time between reading, cycling, and following combat sports.

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Arijit Saha

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