Essentiallysports author
Mehul Katyal
16
Articles

Mehul Katyal is the Media Partnerships Lead at EssentiallySports, where he drives the company’s Creator Program initiative, partnering with creators, influencers, and athletes to deliver original, fan-first sports content. He also oversees brand strategy and positioning, ensuring EssentiallySports continues to strengthen its identity as a global leader in creator-driven sports media. With over eight years of experience across media partnerships, brand management, and operations, Mehul brings a unique mix of strategic and creative expertise to the sports media space. Before joining EssentiallySports, he led operations and supply chain teams at firms, managing high-growth projects and streamlining business systems to scale efficiently. At EssentiallySports, Mehul combines his analytical background with a passion for digital storytelling to build impactful creator collaborations that bridge fans, athletes, and authentic sports narratives. His work continues to shape how sports stories are told, shared, and experienced across our platforms.

Articles By Author

EssentiallySports Appoints Ashley Reid to Lead Socials Strategy

EssentiallySports names Ashley Reid Socials Lead to boost creator collaborations, global reach, and fan engagement through innovative content

Devin ‘In The Lab’ Williams joins EssentiallySports’ Creator Program

EssentiallySports partners with Devin Williams of In The Lab for authentic, high-energy basketball content through its Athlete Creator Program. READ MORE

EssentiallySports Appoints Ashley Cooper as Head of Brand Marketing

Ashley Cooper joins EssentiallySports as Head of Brand Marketing to expand into new formats, and strengthen fan connections worldwide

“Chance to Collaborate on All Things NASCAR”: Mark Martin Joins EssentiallySports’ Creator Program

NASCAR legend Mark Martin joins EssentiallySports’ Athlete Creator Program, bringing fans exclusive stories, and behind-the-scenes access.

EssentiallySports Launches Creator Program Partnering With Icons Across Sports

EssentiallySports launches its 2025 Creator Program, uniting athletes and journalists to deliver behind-the-scenes access, exclusive commentary, and fan-first storytelling

3x WNBA Champion Natasha Howard Headlines EssentiallySports’ ‘It’s Her Moment’ Campaign at the WNBA All-Star Weekend

EssentiallySports' biggest collab with Natasha Howard for the All-Star Weekend is here! Here's everything that we have in store for you.

How EssentiallySports is Redefining NASCAR with Its Famed Sub-Brand ‘Lucky Dog On Track’

Our latest sub-brand for all things NASCAR at EssentiallySports is making waves, Read more to find out what it's all about!

“Create Something Unique Out of It” : How EssentiallySports is Elevating the Par for the Course With Its In-Depth Golf Coverage

Read to find out how EssentiallySports has changed the game in terms of its best in-class Golf coverage appealing to millions of readers.

‘Balances Itself On The Ropes’ – How This Latest Sub-Brand by EssentiallySports Brings Combat Sports Communities Together

Read through our case study to understand how EssentiallySports' latest sub-brand caters to combat sports fans from UFC, MMA, WWE and Boxing.

Immersing Into The Uniqueness of ES Fancast – and How We Deliver An All-Round Podcast Experience

Read through as we talk about how EssentiallySports' latest product, the ES Fancast, is revolutionizing the world of podcasts.
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